AISS — About
About • Irene de Bruin • AISS

AISS as your strategic partner in the world of AI

With people and context in mind.

I help organisations make Artificial Intelligence usable and valuable: from strategy and selection to implementation, evaluation, monitoring and building AI literacy. Human-centred, pragmatic, and compliant by design.

Who I am

I’m Irene, an Artificial Intelligence (AI) consultant and the founder of AISS. I hold a Bachelor of Science and a Master of Science degree in Health Sciences from the University of Twente. During both degrees, I focused on AI technologies and researched how AI should be evaluated and implemented in an accurate, truly holistic way — specifically for healthcare.

What characterises my work

  • Human- and practice-first: AI should fit your workflows (not the other way around).
  • Connector: I bridge users, IT, leadership and vendors.
  • Tailored support: aligned with goals, culture, systems and risks.
  • Self-reliance: knowledge transfer so you can move forward — now and later.
  • Control & compliance: transparency, privacy and safety are part of the work.

What you can expect from AISS

Clear decisions, practical output and an approach that works in your organisation’s context. Not “tool-first”, but people-first and goal-led — with attention to risks, governance and adoption.

Why I founded AISS

My fascination with AI started during a major technology event in 2018. That was the first time I saw AI-driven robots up close, and it made me realise how much value AI could add to our society.

In my previous role as an AI Specialist in a top clinical hospital, I often acted as a “linking pin” between all stakeholders, combining my expertise in AI and Health Sciences. This was crucial when initiating and delivering AI projects, building appropriate AI strategies, setting up AI selection processes, and designing and delivering tailored AI curricula. Over time, other organisations also started asking for my advice on AI in their organisations — which motivated me to start AISS.

Interested in what I can do for you?

Schedule an intake call or contact me directly. You’ll leave with clarity on the best next step for your situation.